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Cover of American Icon: Alan Mulally and the Fight to Save Ford Motor Company

Book № 4

American Icon: Alan Mulally and the Fight to Save Ford Motor Company

by Bryce G. Hoffman

Finished
May 22, 2021
Author
Bryce G. Hoffman
Entry
4 of the project

Notes

This book starts slow or at least seems to for somebody who grew up in Michigan and might not need the history of Ford as a background. Also, it is written by a journalist and is more of a historical account than a business guide. All of that being said, wow does it ever picks up speed. And what a fantastic case study. I am hoping Alan Mulally writes a book on management someday; until then, read this. If you have cultural issues in your organization, read this. Ok…just read it; I don’t care who you are.

American Icon: Alan Mulally and the Fight to Save Ford Motor Company by Bryce G. Hoffman | Goodreads